From Expert
to Recognized
Authority.
A 90-day personal coaching program for senior executives who have real expertise and zero visibility โ built by a former DHS Deputy Director who built his own global authority platform from the ground up.
Veteran Owned Business
The Invisible Expert Problem Is Costing You More Than You Know
You have spent decades becoming exceptional at your craft. You have credentials, experience, and institutional knowledge that is genuinely rare. And yet...
You Have The Credentials โ Nobody Knows Your Name
Outside your organization you are invisible to the people who could change your career. Conference organizers. Board members. Enterprise partners. Media producers. They do not know you exist.
Less Experienced People Are Getting Your Opportunities
You watch professionals with weaker credentials get the keynotes, the board positions, the consulting offers, and the media appearances โ not because they know more, but because the market knows their names.
Your Expertise Is Trapped Inside Your Organization
Your knowledge has real market value beyond your current role. Books. Enterprise sponsorships. Speaking income. Consulting fees. Advisory positions. None of it is accessible without a visibility platform.
The Authority Blueprint โ 6 Modules. 90 Days. From Invisible to Inescapable.
The exact system Derek A. Smith used to build a global authority platform โ compressed into 90 days of personal 1-on-1 coaching. Not theory. Not templates. The real system, applied to your specific expertise and goals.
Authority Positioning
Define your lane and own it. Build your authority statement, target audience map, competitive differentiation, and content pillars โ the strategic foundation for everything that follows.
โ One-page Authority Positioning DocumentLinkedIn Authority System
Derek personally rewrites your LinkedIn profile. Then builds you a repeatable weekly content system that grows your visibility with the right people โ not just any people.
โ Full LinkedIn overhaul by Derek personallyWriting & Publishing for Authority
How to write books, land enterprise sponsorships, and get bylines in the publications your target audience actually reads. The inside track from someone who has done it 12 times.
โ Publishing roadmap + sponsor pitch templateSpeaking & Media
Get on the stages and screens your audience is watching. Conference submissions, webinar partnerships, podcast strategy, TV media positioning, and on-camera coaching from Derek directly.
โ Speaker one-pager + 10 speaking submissionsMonetizing Your Authority
Speaking fees. Enterprise webinar partnerships. Consulting and advisory positioning. Board advisory strategy. Corporate training income. Turn visibility into revenue streams you do not currently have.
โ Monetization roadmap + 5 webinar pitchesThe 12-Month Authority Plan
Leave with a complete system that keeps building your authority after the program ends. Milestones, calendars, metrics, and the compounding model that makes it sustainable long-term.
โ Complete 12-month written authority planBuilt By Someone Who Has Actually Done It All
"Most personal branding coaches teach theory. I teach from 30 years of results. Everything in this program is something I have personally done โ not something I read about."
Dr. Derek A. Smith is a former Deputy Director at the U.S. Department of Homeland Security, four-branch military veteran, and federal special agent across five agencies. He built his authority platform from the ground up โ five published books, seven enterprise-sponsored publications, television appearances, keynote stages, and a 2,000+ subscriber CISO newsletter โ while running one of the most critical national security programs in the country.
The Stages, The Screens, The Record
Derek doesn't just teach authority-building โ he has been doing it for 30 years at the highest levels. This is what earned authority looks like.
What's Included in Your 90-Day Engagement
Free Download โ The Authority Blueprint Quick-Start Guide
The 5 steps senior executives take to go from invisible to recognized โ used by a former DHS Deputy Director to build a global authority platform.
โ How to define your authority lane in one sentence
โ The LinkedIn overhaul that decision-makers actually notice
โ Howย to approach enterprise companies as a featured expert โ not a vendor
No spam. Unsubscribe anytime. Information never sold or shared.
Choose Your Authority Path
Two ways to work with Derek directly โ both designed for senior executives who are serious about building their authority platform.
The complete 90-day 1-on-1 program with Derek โ everything you need to go from invisible to inescapable.
One-time investment ยท Full 90-day program
- 6 x 1-on-1 sessions with Derek directly
- LinkedIn profile complete rewrite by Derek
- Authority Positioning Document
- 10 conference speaking submissions
- 5 enterprise webinar pitches
- 12-month written authority plan
- On-camera media coaching
- Publishing roadmap + sponsor pitch template
Everything in the Accelerator, plus priority access, monthly check-ins for 6 months, and Derek's personal network introductions.
One-time investment ยท 90-day program + 6-month support
- Everything in Authority Accelerator
- 6 additional monthly check-in sessions
- Priority access to Derek's schedule
- Personal introductions to Derek's network
- Media appearance coaching and prep
- Board advisory positioning strategy
- Ongoing LinkedIn content review
- First access to new resources and tools
Derek's Personal Outcome Commitment
This is not a course you sit through. This is a hands-on engagement where Derek personally builds your platform with you. If you do the work, your authority will be built. That is the guarantee behind this program โ not a refund policy, but a real commitment to your results.
If you complete all milestones and have not achieved these deliverables โ we continue working together at no additional cost until you do.
Client Results
Real Executives. Real Results.
Both came with deep expertise and limited public visibility. Both now have thriving businesses, published books, and platforms that keep generating opportunities long after the program ended.
Christina Cooper
Founder & CEO, Quantum Flex Solutions
"Working with Dr. Smith transformed my expertise into a visible platform that generates real business opportunities. The book process, the network access, the strategic positioning โ none of it was something I could have built alone. The investment returned multiples. Ask me whether it was worth it โ I will tell you without hesitation."
Raising AI Right
Afterword by Dr. Derek A. Smith, Former Deputy Director, DHS
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#1Amazon Bestseller in 12 Categories
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International Speaking Engagements
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Thriving AI Consultancy
Olin Sullivan
Founder, Shyron Strategic Solutions, LLC
"I came in with serious credentials โ CISSP, ISSAP, ISSEP, PMP โ but no established client base, no published presence, and no key industry relationships. Derek helped me build Shyron Strategic Solutions from the ground up. The training contracts I secured through the relationships built during this program have returned significantly more than my investment. I would do it again without hesitation."
Back to Zero: Zero Trust Explained Practically
Written using the same framework you will use in your program
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Published Author
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Defense Contractor Training Contracts
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Strategic Industry Partnerships
Christina and Olin both started exactly where you are โ deep expertise, limited public visibility, and a clear sense of where they wanted to go. The difference between then and now is a platform, a published book, and strategic relationships that keep generating opportunities long after the program ended.
That is what The Authority Blueprint builds.
Frequently Asked Questions
Your Expertise
Deserves to Beย Seen.
Bookย a free 30-minute discovery call and find out if The Authority Blueprint is the right next step for where you want to go.
BOOK YOUR DISCOVERY CALLI personally get on every call. No sales team. No script. Just me. โ Dr. Derek A. Smith
Still Thinking About It?
Download the free Authority Blueprint Quick-Start Guide first. No commitment required.
โ The 5 steps to go from invisible to recognized
โ How to build an authority platform that compounds over time
โ The exact LinkedIn overhaul that opens doors
